MEET CAROLINE

Introduce yourself and what you do in a few sentences?

Hi, I’m Caroline, Co-founder of The Dot Society. A social being, true entrepreneur and optimist. Opportunities are here to take and I truly believe that your capacities reach further if you have a passion for your job and believe in yourself and the team. With this mindset, our economical/marketing background and well-thought business plan, we started The Dot Society 3 years ago. To work closely together with our team of young potentials and entrepreneurs with an ambitious mindset is what keeps us going day after day.

What’s your favourite way to unwind after a busy day?

I have to admit that after a busy day I often forget to pause and just keep on working. However, we realized that after hectic times, it is super important to recharge, take a step back and reflect. Only with a clear mind, we can rethink situations, plan the next move and grow. My favourite way to unwind is to have a great diner, go for a small walk and read a good book. Absolutely anything with no screen time involved and therefore I close my computer/cell phone and just enjoy the company.

What’s one thing most people don’t know about you?

On the one hand, I’m a social being and never miss a social event (light version of FOMO), but on the other hand I’m kind of geeky. Love playing board games, puzzling, organizing quizzes, reading books and learning something new on a daily basis. Cause-effect: my passion for performance marketing and analyzing the numbers of clients. Nothing more satisfying than forecasting growth while clearly analyzing the data.

THIS or THAT?

What I’ve learned growing up:

As part of an entrepreneurial family, we’ve always learned that nothing in life will come easy. You will have to work hard, never give up and take some risks in order to achieve your goals. And if something is not what you’ve expected: head high, see the positive side of things and learn from it.

Must-read book:

This book was written 80 years ago, so it’s not female friendly, but the principles from THINK and GROW rich are super relevant to me. 13 principles that will make you more aware of all the opportunities lying in front of you. I always want to elevate the best in people and I truly believe that the one thing that stops you from reaching your goal is your doubting mindset or your own negative thoughts. I love to maintain the same principles for The Dot Society. We can cross barriers together if we just believe in ourselves and what we can reach! Another good book is Shoe Dog from Phil Knight.

Favoriete quote?

Think in possibilities not in problems.