{"id":26868,"date":"2020-11-26T13:04:15","date_gmt":"2020-11-26T13:04:15","guid":{"rendered":"https:\/\/thedotsociety.be\/2023\/\/2020\/11\/26\/8-essentials-kpis-to-measure-your-webshops-performance\/"},"modified":"2024-02-05T08:45:38","modified_gmt":"2024-02-05T08:45:38","slug":"8-essentials-kpis-to-measure-your-webshops-performance","status":"publish","type":"post","link":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/","title":{"rendered":"8 essential KPI&#8217;s to measure the performance of your webshop"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-jtwvlqm2-3a7d2b78bb86f25086aef43f937e556d main_color avia-section-small avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll  av-minimum-height av-minimum-height-100  container_wrap fullsize'   data-av_minimum_height_pc='100'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-26868'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-etxyk9-35f8c561d79547a7f7cd37d743325858 sc-av_one_fourth av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-etxyk9-35f8c561d79547a7f7cd37d743325858\">\n.flex_column.av-etxyk9-35f8c561d79547a7f7cd37d743325858{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-etxyk9-35f8c561d79547a7f7cd37d743325858 av_one_fourth  avia-builder-el-1  el_before_av_one_half  avia-builder-el-first  beneden first flex_column_table_cell av-equal-height-column av-align-bottom av-zero-column-padding '   ><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3d2t061-4492d517ecf1866d3d172f15dfacb683\">\n.flex_column.av-3d2t061-4492d517ecf1866d3d172f15dfacb683{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-3d2t061-4492d517ecf1866d3d172f15dfacb683 av_one_half  avia-builder-el-2  el_after_av_one_fourth  el_before_av_hr  flex_column_table_cell av-equal-height-column av-align-bottom av-zero-column-padding '   ><p><section  class='av_textblock_section av-ju1b8xks-71f9c87a33184b82f31a6cda9cb53486 '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">As you might know we at The Dot Society are true data freaks, there\u2019s nothing we love more than analyzing the data of our clients and to be able to draw actionable conclusions out of it. However, we hear you coming, I cannot look at all those different metrics and KPI\u2019s all the time while running my business at the same time.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Well, it\u2019s your lucky day,\u00a0 we\u2019ve made a list of must track KPI\u2019s for every webshop owner. Ideally, you should monitor them on a weekly basis.\u00a0<\/span><\/p>\n<h3><b>Revenue per channel<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Of course, you are investing a lot of time on different channels ranging from social to paid search and others. It might be useful to get insights on which channel drives you the most revenue so you\u2019ll know better which channels to focus on and which ones to leave behind or optimize.\u00a0<\/span><\/p>\n<h3><b>Average order value<\/b><b> <\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The average order value is a good indicator of what\u2019s spent by a customer on average. You might set-up dedicated strategies to increase the average order value, in order to increase your overall webshop performance. It simply costs you way less to upsell an existing customer instead of attracting a brand new one.\u00a0<\/span><\/p>\n<h3><b>Amount of abandoned carts<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Not only will monitoring this KPI let you spot potential issues that might arise at your checkout. Nothing that influences webshop performance more than a poor checkout flow.\u00a0 It will also allow you to set-up a dedicated online strategy. As you know the users who added something to their cart are probably way more interested or likely to buy from you compared to people who just visited your website. You might set up an automated mail flow or dedicated campaign to get those users back to where they have left off.\u00a0<\/span><\/p>\n<h3><b>Newsletter subscriptions<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Starting brands usually pay a lot to get new customers to their website once f.e. through social media ads. It would be super stupid and not so cost-efficient to keep on paying for those users to get back to your website. A more cost-efficient way would be to let them subscribe to your newsletter. That way you can share your story with them, build a relationship with them, and get them back on your website without paying a penny.\u00a0<\/span><\/p>\n<h3><b>Conversion rate<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">I think this KPI might be the most crucial one of all of them to monitor. Since increasing your conversion rate with just a few percentage points will have a huge impact on your webshop performance.\u00a0<\/span><\/p>\n<h3><b>Customer life-time value <\/b><b><br \/>\n<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Calculate your customer live-time value by multiplying your average profit per order with the average number of transactions by one customer. The goal would be first to bring the CLV up by deploying strategies that foster upsell and cross-sell. Next to that CLV is also an important KPI to measure when it comes to determining how much you are willing to spend to acquire a new client. Your CLV should always be greater than the amount you spend to get a new customer on your webshop.\u00a0<\/span><\/p>\n<h3><b>% returning customers <\/b><b><br \/>\n<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">As said before<\/span> <span style=\"font-weight: 400;\">it costs you way less to get an existing customer to return than to acquire a new one. Focusing on the retention of existing customers is undeniable a super important KPI for future success.\u00a0<\/span><\/p>\n<h3><b>% returns<\/b><b><br \/>\n<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Especially in fashion but also in other industries you might want to track this KPI on a weekly basis. You can get all the orders in the world if 50% returns their order you might not be growing as strong as you might think you are. Lots of webshops are also setting up dedicated strategies in order to reduce this percentage. By for example providing the customer with a clear size-guide and detailed product description.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Happy monitoring and growing your webshop!\u00a0<\/span><\/p>\n<\/div><\/section><br \/>\n<div  class='hr av-uvr6iv-6da1a53ea5b4ac225445380fb98b4d88 hr-default  avia-builder-el-4  el_after_av_textblock  el_before_av_social_share  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<div  class='av-social-sharing-box av-ju1btkev-976ec82477ebae4d8c53e4340b8bec8c av-social-sharing-box-minimal  avia-builder-el-5  el_after_av_hr  avia-builder-el-last  av-social-sharing-box-fullwidth '><div class=\"av-share-box\"><h5 class='av-share-link-description av-no-toc '>Deel dit artikel<\/h5><ul class=\"av-share-box-list noLightbox\"><li class='av-share-link av-social-link-facebook' ><a target=\"_blank\" aria-label=\"Share on Facebook\" href='https:\/\/www.facebook.com\/sharer.php?u=https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/&#038;t=8%20essential%20KPI%E2%80%99s%20to%20measure%20the%20performance%20of%20your%20webshop' aria-hidden='false' data-av_icon='\ue8f3' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on Facebook' rel=\"noopener\"><span class='avia_hidden_link_text'>Share on Facebook<\/span><\/a><\/li><li class='av-share-link av-social-link-twitter' ><a target=\"_blank\" aria-label=\"Share on Twitter\" href='https:\/\/twitter.com\/share?text=8%20essential%20KPI%E2%80%99s%20to%20measure%20the%20performance%20of%20your%20webshop&#038;url=https:\/\/thedotsociety.be\/en\/?p=26868' aria-hidden='false' data-av_icon='\ue8f1' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on Twitter' rel=\"noopener\"><span class='avia_hidden_link_text'>Share on Twitter<\/span><\/a><\/li><li class='av-share-link av-social-link-pinterest' ><a target=\"_blank\" aria-label=\"Share on Pinterest\" href='https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fthedotsociety.be%2Fen%2F8-essentials-kpis-to-measure-your-webshops-performance%2F&#038;description=8%20essential%20KPI%E2%80%99s%20to%20measure%20the%20performance%20of%20your%20webshop&#038;media=https%3A%2F%2Fthedotsociety.be%2Fwp-content%2Fuploads%2F2020%2F11%2FEngels-53-705x385.png' aria-hidden='false' data-av_icon='\ue8f8' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on Pinterest' rel=\"noopener\"><span class='avia_hidden_link_text'>Share on Pinterest<\/span><\/a><\/li><li class='av-share-link av-social-link-linkedin' ><a target=\"_blank\" aria-label=\"Share on LinkedIn\" href='https:\/\/linkedin.com\/shareArticle?mini=true&#038;title=8%20essential%20KPI%E2%80%99s%20to%20measure%20the%20performance%20of%20your%20webshop&#038;url=https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/' aria-hidden='false' data-av_icon='\ue8fc' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on LinkedIn' rel=\"noopener\"><span class='avia_hidden_link_text'>Share on LinkedIn<\/span><\/a><\/li><li class='av-share-link av-social-link-mail' ><a  aria-label=\"Share by Mail\" href='mailto:?subject=8%20essential%20KPI%E2%80%99s%20to%20measure%20the%20performance%20of%20your%20webshop&#038;body=https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/' aria-hidden='false' data-av_icon='\ue805' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share by Mail'><span class='avia_hidden_link_text'>Share by Mail<\/span><\/a><\/li><\/ul><\/div><\/div><\/p><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jtwwah59-d59689c840ceb80a177faedc51e840da\">\n#top .hr.hr-invisible.av-jtwwah59-d59689c840ceb80a177faedc51e840da{\nheight:40px;\n}\n<\/style>\n<div  class='hr av-jtwwah59-d59689c840ceb80a177faedc51e840da hr-invisible  avia-builder-el-6  el_after_av_one_half  avia-builder-el-last  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>1-2-3 handige instagram tips voor jou business, waar je snel mee aan de slag kan<\/p>\n","protected":false},"author":2,"featured_media":37733,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[20,21,22,23,24],"class_list":["post-26868","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyse-performance-en","tag-ecommerce","tag-instagram","tag-omnichannel","tag-social-media","tag-tiktok"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>8 essential KPI&#039;s to measure the performance of your webshop - The Dot Society<\/title>\n<meta name=\"description\" content=\"The Dot Academy: 8 essentials KPI&#039;s to measure your webshops performance\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 essential KPI&#039;s to measure the performance of your webshop - The Dot Society\" \/>\n<meta property=\"og:description\" content=\"The Dot Academy: 8 essentials KPI&#039;s to measure your webshops performance\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/\" \/>\n<meta property=\"og:site_name\" content=\"The Dot Society\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-26T13:04:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-05T08:45:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thedotsociety.be\/wp-content\/uploads\/2020\/11\/Engels-53.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"655\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"thomas\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"thomas\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/\"},\"author\":{\"name\":\"thomas\",\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/#\\\/schema\\\/person\\\/53354e6c85e3f40b8fc3dc68fecd6766\"},\"headline\":\"8 essential KPI&#8217;s to measure the performance of your webshop\",\"datePublished\":\"2020-11-26T13:04:15+00:00\",\"dateModified\":\"2024-02-05T08:45:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/\"},\"wordCount\":1026,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thedotsociety.be\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Engels-53.png\",\"keywords\":[\"ecommerce\",\"Instagram\",\"omnichannel\",\"Social media\",\"Tiktok\"],\"articleSection\":[\"Analyse &amp; performance\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/\",\"url\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/\",\"name\":\"8 essential KPI's to measure the performance of your webshop - The Dot Society\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thedotsociety.be\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Engels-53.png\",\"datePublished\":\"2020-11-26T13:04:15+00:00\",\"dateModified\":\"2024-02-05T08:45:38+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/#\\\/schema\\\/person\\\/53354e6c85e3f40b8fc3dc68fecd6766\"},\"description\":\"The Dot Academy: 8 essentials KPI's to measure your webshops performance\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/#primaryimage\",\"url\":\"https:\\\/\\\/thedotsociety.be\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Engels-53.png\",\"contentUrl\":\"https:\\\/\\\/thedotsociety.be\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Engels-53.png\",\"width\":1200,\"height\":655},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/8-essentials-kpis-to-measure-your-webshops-performance\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"8 essential KPI&#8217;s to measure the performance of your webshop\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/#website\",\"url\":\"https:\\\/\\\/thedotsociety.be\\\/\",\"name\":\"The Dot Society\",\"description\":\"Grow Digital Together\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/thedotsociety.be\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/thedotsociety.be\\\/#\\\/schema\\\/person\\\/53354e6c85e3f40b8fc3dc68fecd6766\",\"name\":\"thomas\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/507aa009b5c14da58699b624577f7eb618cd0c5adb41f7d23e9e1504537940e4?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/507aa009b5c14da58699b624577f7eb618cd0c5adb41f7d23e9e1504537940e4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/507aa009b5c14da58699b624577f7eb618cd0c5adb41f7d23e9e1504537940e4?s=96&d=mm&r=g\",\"caption\":\"thomas\"},\"url\":\"https:\\\/\\\/thedotsociety.be\\\/en\\\/author\\\/thomas\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"8 essential KPI's to measure the performance of your webshop - The Dot Society","description":"The Dot Academy: 8 essentials KPI's to measure your webshops performance","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/","og_locale":"en_US","og_type":"article","og_title":"8 essential KPI's to measure the performance of your webshop - The Dot Society","og_description":"The Dot Academy: 8 essentials KPI's to measure your webshops performance","og_url":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/","og_site_name":"The Dot Society","article_published_time":"2020-11-26T13:04:15+00:00","article_modified_time":"2024-02-05T08:45:38+00:00","og_image":[{"width":1200,"height":655,"url":"https:\/\/thedotsociety.be\/wp-content\/uploads\/2020\/11\/Engels-53.png","type":"image\/png"}],"author":"thomas","twitter_card":"summary_large_image","twitter_misc":{"Written by":"thomas","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/#article","isPartOf":{"@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/"},"author":{"name":"thomas","@id":"https:\/\/thedotsociety.be\/#\/schema\/person\/53354e6c85e3f40b8fc3dc68fecd6766"},"headline":"8 essential KPI&#8217;s to measure the performance of your webshop","datePublished":"2020-11-26T13:04:15+00:00","dateModified":"2024-02-05T08:45:38+00:00","mainEntityOfPage":{"@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/"},"wordCount":1026,"commentCount":0,"image":{"@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/#primaryimage"},"thumbnailUrl":"https:\/\/thedotsociety.be\/wp-content\/uploads\/2020\/11\/Engels-53.png","keywords":["ecommerce","Instagram","omnichannel","Social media","Tiktok"],"articleSection":["Analyse &amp; performance"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/","url":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/","name":"8 essential KPI's to measure the performance of your webshop - The Dot Society","isPartOf":{"@id":"https:\/\/thedotsociety.be\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/#primaryimage"},"image":{"@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/#primaryimage"},"thumbnailUrl":"https:\/\/thedotsociety.be\/wp-content\/uploads\/2020\/11\/Engels-53.png","datePublished":"2020-11-26T13:04:15+00:00","dateModified":"2024-02-05T08:45:38+00:00","author":{"@id":"https:\/\/thedotsociety.be\/#\/schema\/person\/53354e6c85e3f40b8fc3dc68fecd6766"},"description":"The Dot Academy: 8 essentials KPI's to measure your webshops performance","breadcrumb":{"@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/#primaryimage","url":"https:\/\/thedotsociety.be\/wp-content\/uploads\/2020\/11\/Engels-53.png","contentUrl":"https:\/\/thedotsociety.be\/wp-content\/uploads\/2020\/11\/Engels-53.png","width":1200,"height":655},{"@type":"BreadcrumbList","@id":"https:\/\/thedotsociety.be\/en\/8-essentials-kpis-to-measure-your-webshops-performance\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/thedotsociety.be\/en\/"},{"@type":"ListItem","position":2,"name":"8 essential KPI&#8217;s to measure the performance of your webshop"}]},{"@type":"WebSite","@id":"https:\/\/thedotsociety.be\/#website","url":"https:\/\/thedotsociety.be\/","name":"The Dot Society","description":"Grow Digital Together","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thedotsociety.be\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/thedotsociety.be\/#\/schema\/person\/53354e6c85e3f40b8fc3dc68fecd6766","name":"thomas","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/507aa009b5c14da58699b624577f7eb618cd0c5adb41f7d23e9e1504537940e4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/507aa009b5c14da58699b624577f7eb618cd0c5adb41f7d23e9e1504537940e4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/507aa009b5c14da58699b624577f7eb618cd0c5adb41f7d23e9e1504537940e4?s=96&d=mm&r=g","caption":"thomas"},"url":"https:\/\/thedotsociety.be\/en\/author\/thomas\/"}]}},"_links":{"self":[{"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/posts\/26868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/comments?post=26868"}],"version-history":[{"count":4,"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/posts\/26868\/revisions"}],"predecessor-version":[{"id":38833,"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/posts\/26868\/revisions\/38833"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/media\/37733"}],"wp:attachment":[{"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/media?parent=26868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/categories?post=26868"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thedotsociety.be\/en\/wp-json\/wp\/v2\/tags?post=26868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}